Delta Air Lines' CEO, Ed Bastian, recently acknowledged that the airline may have gone too far in imposing strict limitations on its SkyMiles reward program and access to the 50-plus Sky Clubs. As a result, the company intends to modify these restrictions in the coming weeks.
Speaking at an event hosted by Atlanta's Rotary Club, Bastian stated, "There will be modifications that we will make, and you will hear about it sometime over the next few weeks." He admitted that Delta moved too swiftly and mentioned that the updates would be announced soon.
While Bastian did not provide specific details on the nature of these modifications, his comments come in response to the recent announcement made by Delta. The airline stated that, starting from February 1, 2025, American Express Platinum, Business Platinum, Delta SkyMiles Reserve, and Delta SkyMiles Reserve Business cardholders would no longer have unlimited access to the airline's airport lounges. Instead, they will be restricted to 10 visits per year. However, the unlimited access can still be obtained by spending $75,000 annually.
Due to this change, many individuals expressed their dissatisfaction with the airline on various social media platforms. Some users threatened to discontinue their Delta Reserve American Express cards as a result of losing unlimited Sky Club access. Others argued that alternative cards, such as the Chase Sapphire card, now appeared more enticing.
Frequent fliers, in particular, criticized Delta's decision to alter how cardholders earn status. They deemed it a "terrible business decision" and pointed out their substantial spending on the card. One user expressed frustration, stating, "I spend at least $60k a year on the card and now I will not have access to lounges. You should be falling over backwards for my loyalty in flights and spend."
As Delta Air Lines reflects on this feedback and reconsiders its restrictions, customers can anticipate upcoming modifications to the SkyMiles rewards program and airport lounge access. Stay tuned for further updates from Delta in the weeks to come.
Delta Announces Changes to SkyMiles Loyalty Program
Starting from January 1, 2024, Delta Airlines will implement new restrictions on basic economy ticket holders. Regardless of having a Platinum Card or any other premium credit card, customers with basic economy tickets will no longer have access to Delta's lounges.
Delta representatives chose not to provide further comments on this matter, apart from Bastian's remarks.
The airline initially introduced these updates to its SkyMiles loyalty program as part of their ongoing efforts to maintain a premium experience in their popular lounges. They also state that these changes aim to simplify their award-winning SkyMiles Program.
Though Delta did not disclose the specific reasons for these modifications, it is well-known that the airline has faced challenges in managing overcrowding at its major hubs, such as JFK Airport and Atlanta. These lounges have gained popularity due to their offerings of complimentary food and beverages, comfortable seating, and enhanced security.
In terms of American Express's Platinum and Business Platinum cardholders, who pay an annual fee of $695, their lounge access will be even more restricted. They will only receive six complimentary lounge visits per year, although unlimited access can be obtained by spending $75,000 annually.
Additionally, Delta will no longer grant status based on the number of miles flown. Instead, the airline will determine status exclusively by the amount of money spent with them.
Furthermore, under the new terms, Delta SkyMiles Reserve and Reserve Business American Express cardholders will earn 1 Medallion Qualifying Dollar (MQD) for every $10 spent on the card. For Delta SkyMiles Platinum and Platinum Business American Express Card Members, the rate is 1 MQD for every $20 spent.
To achieve Silver Medallion status, cardholders must spend 6,000 MQDs or $60,000.
To attain the highest status, Diamond Medallion, travelers will have to accumulate $350,000, earning them 35,000 MQDs.